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How to Sell DR to Senior Leadership

Trying to get budget approval for disaster recovery can be a frustrating experience. If you’re like many technology professionals, you may have seen important solutions like comprehensive DR get put on the back burner or passed over for cheaper alternatives that don’t provide the level of protection you need.

The key to getting budget approval for DR lies in presenting your case 1) in terms that senior leadership will understand and 2) that makes it far more difficult for them to say no.

Sounds easy, right? Well, as a matter of fact, it can be.

As you’ll see, a big part of getting budget approval involves presenting DR in a way that senior executives and board members have never thought about before.

Follow the four strategies outlined below, and you’ll be much more likely to get the go-ahead to implement the DR solution your business needs.


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